In view of the forthcoming Greater Hyderabad Municipal Corporation (GHMC) elections, Telangana state ruling TRS party has upped the publicity. However, the party cadre might not have imagined that the same tactics will invite heavy criticism.
To win huge number of seats in GHMC polls in which TRS had hardly made any impact prior to 2014 Assembly Elections, the ruling party has painted the city pink with hoardings and banners. Even the social media pages of TRS are filled with publicity materials.
Well, No one would have complained if TRS was using genuine content for the wide publicity. However, a section of media caught the ruling party using the photos of people, projecting them as the beneficiaries of the State Government initiated Welfare Schemes, who don’t even belong to Telangana.
The photos of people belonging to neighboring states appear on TRS hoardings, banners and on Social Media. Probably the publicity team of TRS has made the blunder by randomly taking pictures from internet without conducting background check.
The ploy of publicity hungry TRS to go all out to promote the Policies and schemes of government backfired.