Here is the story of a Movie starring mega hero, which was just an average fair at the Box Office but became a blockbuster on YouTube.
We are talking about Mega Hero Sai Dharam Tej’s recent release ‘Subramanyam for Sale’. Directed by Harish Shankar, the Film was made by Dil Raju on good Budget. Harish Shankar incorporated enough masala in it to make it a paisa vasool entertainer for families and mass Audiences.
The ace producer, along with his team, had promoted the movie heavily as he was super confident of the success. The move garnered average to above average reviews. However, all these did not help the film and it ended up an average film and incurred minor losses to Dil Raju and his distributors.
Since the movie had good entertainment quotient, Dil Raju bagged good amount from satellite rights. Later, Subramanyam For Sale made its debut on YouTube and so far it got over 20 lakh views, which is pretty good considering the result at box office.
It seems that Audience preferred to watch the film on Youtube rather than in theatres.